Newsletter #23

Keyword To Sales Page Blogging

Happy Holidays and may you have a Prosperous New Year.

I want to share something that has been working well for me recently.

For quite awhile I have been adding blogs to my static sales pages. Filled with fairly new plr content that relates to the product they drive traffic to the sales page. Ads with ecover shots are placed in the sidebars and banners are placed at the top of most post. Keywords are linked with relevant anchor text to the sales page throughout the content.

Typically the blog is fleshed out with around 20 pages from a relevant plr ebook picked up for a few dollars or from a membership site.

The blog always gets better rankings than the sales page and more traffic enters through the blog than the sales page (index page).

So for the last few sights I have built, I have put the blog as the main index page and drive traffic to the sales or even sales pages from the blog. This is more versatile. If the product I'm sending traffic to from the blog isn't converting it can be changed by uploading a different product to the sub folder.

Have a look at http://thenewbiestoolkit.com/make-money-online/ this is the blog part. It gets fairly steady sales for http://thenewbiestoolkit.com/ along with new subscribers and sales from other ads. I only added the content once.

So...

My most recent niche site started with the blog first and the first months stats have been surprising. 80 to 100 uniques daily and a handful of sales with no promotion, backlinks or social bookmarking/squiddo lens etc.

I found a seller at the Warriors Forum in the classified ads who was selling redone sales pages, squeeze pages w/ecourse and matching blogs for proven click bank products. They looked better/different than the vendors pages, you got to capture the visitor as a subscriber and the sales copy was better than the vendors. I think John Holster puts these out and he writes excellent copy.

I picked one up in a niche I had some plr books on for $47.

Looking through Copy Scape, no one was using the blog. Breaking down the plr ebooks (you should make sure that the rights include "may be used as web content") I made 3 post a week for a while.

Note - although many plr ebooks include "may be used as web content" looking through copy scape not many people do this. They just promote the ebook with the sales page that came with it.

Of course I linked the right anchor text to the sales page and put the ecovers and links to the ecourse in the sidebar widgets.

Results?

Steadily increasing traffic and a growing list of subscribers. So far 2 plr ebooks have been posted to the blog yielding rankings for 473 longtail (3 to 4 word searches) keywords. Many on the first page of google. These searches are very targeted and although there are not many searches per month for these longtails they do add up thus the steadily increasing traffic.

Now here is the best part.

With a record of steady traffic, a subscriber base and some sales this site can turn a nice profit being sold at Site Point. Looking at what other sites have sold for and their stats I'm guessing $900 to $1200.

Not bad for a small investment and a little copy and pasting of post from a plr ebook.

Here is one more example.

SEO Blogger

This site using Brain Gardners excellent free Revolution2 Lifestyle theme had the colors and header modified, images from istock photo used in the post and 9 plr seo articles added. Cost? $12

Now you can be sure plenty were sold at this price so it is not unique. But you can make it unique by using an seo plr ebook for content and swapping out the images with others from istock photo for cheap. The logo can be changed and you can purchase a domain for it. Now you have a site to flip.

Plus you can repurpose the theme (which no longer looks like the standard free theme) and turn it into a celebrity diet blog pointing to Click Bank Products. Maybe the herbal breast enlargement niche (fairly low competition and high demand for now). Just be sure to do your keyword research.

The blogs also get very good quality scores as landing pages in ppc campaigns.

To get you started if your inclined a package of 17 plr ebooks has just been added to the members area.

Not a member? Sign up for free here http://tomdean.net/

Talk soon,

Tom

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